by Steven Czyrny | Aug 1, 2023 | Insights
Net Promoter Score (NPS) is a metric used to measure customer loyalty and satisfaction with a company, product, or service. It was introduced by Fred Reichheld in 2003 through an article in the Harvard Business Review and has since become a widely adopted customer...
by Steven Czyrny | Mar 20, 2023 | Insights
What Is Market Research? When your business is considering entering a new country, your first step should be market research. This involves finding out the needs of the local market and audience, understanding their buying habits and preferences, and evaluating how...
by Steven Czyrny | Feb 23, 2023 | Insights
Market research has the potential to deliver essential insights into your target audience, improve your product and service offerings, and cement your reputation as a customer-focused, high-quality company. Sales professionals must always strive to ensure that sales...
by Steven Czyrny | Jan 15, 2023 | Insights
Ethnography research is a way to learn about people and cultures. It involves talking to people, observing their behavior, and understanding their beliefs and customs. Ethnography research is an important tool for gathering data and understanding cultures. It helps...
by Steven Czyrny | Jan 10, 2023 | Insights
The energy sector is a vital part of the global economy, providing essential services and resources to businesses and households across the world. It encompasses all aspects of energy production, from extraction and refining to distribution, storage, and consumption....
